Elliot Howard

With a remarkable 25-year track record in the B2B technology sector, Elliot Howard is a seasoned commercial leader known for his ability to accelerate growth, revitalize businesses, and achieve successful exits. He has consistently delivered outstanding results in both global tech and fintech companies, showcasing expertise in managing sales cycles across the spectrum, from high-volume transactions to complex enterprise deals.

Elliot's experience spans diverse organizational landscapes, including listed, private, and PE-backed companies. His accomplishments include spearheading two successful exits and leading numerous business integration initiatives. Most recently, he served as the global sales and marketing executive for a PE-backed enterprise B2B software firm, where he played a pivotal role in driving revenue growth from $65 million to $95 million, culminating in a $700 million exit in March 2021.

Elliot's leadership approach is characterized by a positive mindset, a data-driven focus, and a pragmatic, people-centric philosophy grounded in strong values. He believes that candor, transparency, accountability, discipline, and balance are the cornerstones of high-performing teams.

Elliot's extensive experience encompasses enterprise sales, digital sales, international expansion, and multi-functional operations, equipping him with the skills to help technology companies achieve their strategic goals. His key strengths include go-to-market strategy, sales operating models, creative problem-solving, change management, and coaching for performance.

Beyond his professional pursuits, Elliot enjoys building bikes, playing rugby, practicing yoga, and exploring the vibrant city of London.